Whether your future clients find you through referrals, social media, or google, they are all very likely to end up on your website at some point before reaching out to you. So, it’s important to ensure you make these website updates as a photographer at-least once a year!
You for sure need to update your portfolio with all your new work!! If you don’t make updates periodically through the year, you absolutely should be going through all your new work during the off-season and add them to your website! This makes sure you are accurately representing what you deliver to your clients!
You definitely should be reviewing your pricing. As you gain more experience, purchase new equipment, and improve client experiences each year you definitely need to review and adjust your pricing accordingly.
Having updated photos that look like you NOW should definitely be on your website! It’s super important for your clients to get to see who you are and you definitely want them to be seeing an accurate photo of you. Every year, I like to go through and switch out some of my photos with new headshots or at the very least make sure that the photos that are on my website are still accurate to how I look now.
To check out my other blog posts with tips on running your photography business, click HERE!
If you’re curious what website platform I use, I use and LOVE Show-It!